In this business model, they sell furniture ranging from electronics to beds, then they provide loans for people to buy these products.
![](https://cdn.shopify.com/s/files/1/0471/6386/7289/files/IMG_7300_480x480.jpg?v=1620552310)
What people don’t realize is that most of their products are marked up by over double the retail price! For example, a Samsung 4k 65 inch TV was selling for $2028, whereas it costs just $899 at Best Buy. But people buy it because they see the price tag as $39 per week for 52 weeks.
People that buy can spend up to 3 years paying off these weekly fees! A simple math calculation would have told them it’s not worth it.
However, some people can’t afford to buy a TV outright, so they might want to pay that easy $39. However, that's a trap and it’s never good to put yourself into that consumer debt trap.
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Also, it’s called rent-to-own because you can’t keep the product until you paid it off in full. Meaning if a customer stops paying, they will have to return it and their credit score might get dinged.
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